Formasian Label is a brand that target at the everyday woman who are not slaves of commercialism but who are free to express their preferences and personality, who aspire to make a statement  with their unique brand of chic. 
Rationale Logo : Comprising the initials of the words form and Asian, the letter F symbolises the liberating space that allows individuals to express themselves freely. It is also the center of inspiration, which is the core essence of the brand. Its a platform where both Formasian Label and designers unite together to create originality and creativity. It is a place of sharing ideas, empowering lives and forming an experience for every individual.
Using Black and White to depicts authenticity and basic original of the brand. 

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